WATCH: Under Christy Clark, the B.C. Liberals spent more than $350,000 on social media during the teachers’ strike and as Ted Chernecki reports, one Vancouver company is cashing in.
A freedom of information request has revealed that the B.C. Liberals spent more than $350,000 on social media during last year’s teachers’ dispute.
Premier Christy Clark’s government hired KIMBO Design to manage a social media campaign during the labour dispute, the same company that worked on Clark’s leadership campaign and designed the party’s logo.
Prior to the election, the branding and web design agency received about $30,000 in government contracts. Last year, it received more than $660,000, half of which went directly to the government’s social media strategy during the teachers’ dispute, which included tweets, texts, and 苏州美甲美睫培训 messages to tell parents how to collect $40 in child care support during the dispute.
The contracts in this case went untendered because KIMBO Design is on a list of approved vendors that have gone through a vetting process.
“We see this government writing fat cheques — for 苏州美甲美睫培训 spots, for promoted tweets, for Google AdWords and all of those things — to B.C. Liberal friends and insiders,” says NDP critic Rob Fleming. “It’s downright offensive to every British Columbian, no matter how they felt about the school dispute.”
Minister of Education Peter Fassbender said the Liberals “make no apologies for keeping the people of British Columbia informed through the means that were available to us.”
-with files from Ted Chernecki